WFP

(UN Agency)

(1) Overview of activities

WFP is the United Nation’s frontline agency in the fight against global hunger. As the world’s largest humanitarian aid organization, WFP provides emergency food aid to millions of victims of natural and man-made disasters as well as to vulnerable populations such as women and children who suffer from hunger merely because they are poor.

In its 43 year history, the agency has provided food to 1.2 billion people. In 2003 alone, WFP fed about 80 million people in 81 countries – including most of the world’s refugees and internally displaced people.

Learn more about WFP.

(2) Role in emergency relief and reconstruction

WFP is responsible for distributing food and raising funds for large-scale relief operations, recovery and rehabilitation efforts and long-term development initiatives such as school feeding and food-for-work projects. The agency’s global logistics operations can respond to a food crisis within 24 hours.

(3) Major opportunities for business support

The following resources can support WFP emergency response and rehabilitation activities:

· Cash (preferred)

· Food items (bulk wheat, corn, rice, soy, oil, sugar)

· Non-food items

o Transportation (trucks, light vehicles)

o Technology (software, hardware)

o Pharmaceuticals (de-worming pills, micronutrients)

o Agriculture (tools, water pumps)

o Kitchen & Utensils (stoves, plates, bowls)

· Management expertise

o Air operations

o Fleet management

o Sea transport

o Web applications

o Procurement

Before contacting WFP regarding an in-kind donation, please read the section of this guide entitled “Contributions that cannot be accepted” in “How Can My Company Help?”

(4) Contribution/Contact information

WFP accepts cash contributions from businesses and individuals directly to its Headquarters, its regional offices, liaison offices or through its website. WFP also works with companies that make significant contributions of in-kind goods or services. Examples of these partnerships can be found at WFP’s corporate contributions web page.

Rome Contact:

Monica Marshall

Private Donor Relations

E-mail: WFP.CorporatePartnership@wfp.org

Tel: 39-06-65-13-3232

New York Contact:

Deborah Saidy, Director
World Food Programme New York
2 UN Plaza, 25^th floor, New York, NY 10017

Telephone: 212-963-8364

Email: deborah.saidy@wfp.org

If you wish to support WFP, learn more at Funding WFP, Investing in a Hunger Free World.

(5) Examples of engagement with the private sector in the tsunami crisis

TNT, one of the global leaders in express and logistics services launched a ground-breaking, five year multi-million dollar partnership with WFP in 2002. TNT has committed qualified staff and resources in transportation and logistics to help WFP. In 2004, TNT increased its commitment to US$14 million in knowledge transfer, hands-on support and awareness initiatives.

In the wake of the devastating tsunami in the Indian Ocean, TNT made its resources readily available to help WFP in its relief operations. As part of its emergency response initiative, TNT provided in-kind support of US$3 million to cover the costs of transport, warehousing and the deployment of personnel to assist WFP in the region. In addition, TNT also made a cash donation of more than US$500,000 in support of WFP’s emergency and rehabilitation operations.

The Boston Consulting Group (BCG), the international strategy and general management consulting firm, is dedicated to helping WFP become a more efficient organization by specifically focusing on such areas as donation forecasting, business process review and supply chain management.

Immediately after the tsunami hit, BCG’s Asia network provided staff and expertise to help WFP raise support from current and potential donors.

The International Rugby Board (IRB), the world governing and law making body for the sport of Rugby, began its relationship with WFP in 2003 at the Rugby World Cup in Australia by providing an in-stadium advertising campaign valued at US$6.5 million.

In response to the tsunami emergency, IRB provided a cash donation and held a charity rugby match that raised US$3.3 million for WFP’s recovery operations in the affected regions.

Unilever, one of the world's leading suppliers of consumer goods, immediately provided cash and gifts in-kind to help assist WFP’s operations in the tsunami crisis. The firm provided trucks for food aid distribution in Sri Lanka and raised cash for WFP through employee fundraising and cause related marketing campaigns.

Citigroup Inc., the global financial services company, donated office space and equipment to the United Nations Joint Logistics Center (UNJLC) team in Bangkok. This allowed UNJLC, of which WFP is a member, to immediately launch operations and save on costs.

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(!) This website is intended only for companies who wish to donate to support UN emergency relief activities.If you wish to sell your products or services to the UN, please visit the website for UN procurement services.

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